AI in Business Practice 2026: BeeGlobal Conference at UiPath Bucharest

[UPDATE] AI in Business Practice 2026: BeeGlobal Conference at UiPath Bucharest

04.03.2026

Updated on 20.03.2026

On Tuesday, March 10th, UiPath's Bucharest headquarters will host the conference AI in Business Practice 2026: How Romanian Companies Manage Data and Cloud for AI Integration, a landmark event organized by the BeeGlobal network.

This is where technology leaders discuss the reality of AI implementation, beyond the hype.

UPDATE March 20, 2025

More than 50 business professionals attended the event. The discussions covered measurable AI, risks and benefits, business development methods, how employee training is conducted, and data protection. During the event, OPTI Software launched the printed AI Guide for B2B Sales, which was distributed to participants.

AI guides in B2B sales at the BeeGlobal conference

See human-AI collaboration in the guide

More key messages from the event

See OPTI Software on LinkedIn

What will you learn from the program?

AI-ready data strategies – How organizations structure, govern, and scale their existing and future data to support AI initiatives.
Business rules and AI – How Romanian IT departments leverage artificial intelligence while protecting company governance and compliance.
From pilot projects to production – The importance of ROI and lessons learned from real AI deployments in Romanian organizations.
Modernizing legacy applications for AI integration – Practical approaches to preparing existing systems for AI without fully replacing the platform.
Private and public cloud management for AI – Best practices for balancing security, performance, and scalability in hybrid cloud environments.

Confirmed speakers

Vadim Barbu, Legal Counsel at Amgen

Eduard Bîsceanu, Global CISO & Head of Technology Services at CYBER RANGES

Ciprian Baranga, Founder at StratX, Bucharest BeeGlobal Chapter Lead

OPTI Software's perspective

Marian Călborean, Manager at OPTI Software, will be present to debunk common myths around AI in B2B. Here is a preview of his talk:

"At the Applied AI Forum on March 10th, I will share a few necessary truths from a software architect's perspective. In B2B, the only viable solution is hybrid architecture.

1. Simply put: all AI generations are probabilistic.

2. Simply put: B2B compatibility is binary.

3. Simply put: Agentic AI lowers barriers in any market, but does not reduce risk.

4. Simply put: Garbage in, garbage out."

View the full post on LinkedIn