Case Study: Successful Data Migration from FreshSales to HubSpot

08.10.2023

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750,000 email folders from FreshSales were successfully converted by OPTI into structured, HubSpot-compatible data, completing a complex data transfer achievement that made the process exponentially simpler.

In order to address the structural issue, we created and put into use a PHP script that not only made the conversion into a HubSpot-compatible structured format easier, but also added data validation and organization to the entire process.

However, the challenges didn’t end there. Next we had to handle various email scenarios, validating data and create HubSpot contact accordingly ensuring correct email associations.

For a detailed look into our solutions explore the full case study here.

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References

They are our trusted technical partner for more than three years, best professionals for building anything on HubSpot, especially apps for the HubSpot Marketplace, integrations and data migrations with other CRM or data systems. Excellent collaboration"

Karin Tamir

Manager, Glare Marketing

Karin Tamir

Manager, Glare Marketing

Quick Questions

What is the TLDR (conclusion)?

This project was a complex CRM data migration that required a robust ETL (Extract, Transform, Load) process. Our custom script was designed to handle the unique data structure of FreshSales and correctly map all fields to their corresponding properties in HubSpot, ensuring zero data loss.