
Using artificial intelligence tools within HubSpot for marketing automation
30.01.2023
NEW
Now, artificial intelligence is more and more present in our lives. It helps us by taking the burden of repetitive tasks that consumes time and can generate different types of mistakes..
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How to translate your website built in HubSpot CMS for multiple countries or regions
25.01.2023
NEW
As a company, when reaching the level of becoming international, it is crucial for you to have your website capable of being available in multiple languages. Therefore, you can ....
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Forecast Your Monthly Revenue with Hubspot
16.01.2023
NEW
The ability to forecast your monthly revenue plays a huge role in your company's long-term success. Accurate monthly revenue forecasts allow you and other members of your management team to make better strategic decisions ....
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Migrating from Salesforce and Pardot to HubSpot
10.01.2023
NEW
If Salesforce is the central hub for all customer interactions, then Pardot is a marketing automation solution that is an add-on to Salesforce’s core platform. Pardot is integrated with Salesforce and in permanent ....
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The prize for hottest CRM right now goes to...? Comparing Pipedrive, Zoho, and HubSpot
03.01.2023
In today's market, we can find different tools to help us grow our business more organized and straightforwardly. These support us in creating and ....
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HubSpot versus Marketo - the pros and cons of each system
20.12.2022
To save time from having to perform mundane and repetitive tasks and gain more time for creativity, software companies have created marketing automation software platforms..
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Now HubSpot has validation rules! Keep consistent data in your CRM
12.12.2022
While thinking about Digital Marketing Strategy, we concentrate on our campaigns, actions, or projects and on the data we use to implement these. The critical element in having ... .
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Silver award for excellence - ARTHUR’s Reader’s Map for Vacation
05.12.2022
The interactive map for Arthur publishing house ("HARTA CITITORULUI ÎN VACANȚA DE VARĂ 2022"), launched by OPTI in June of this year won the Silver Award for Excellence....
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Managing email subscription lists in HubSpot
29.11.2022
Email marketing is a form of marketing that helps you increase your brand, products, discounts, and other services’ awareness amongst the customers you have on your email list..
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Data in, data out. How to integrate Hubspot with your ERP, CRM or other proprietary system
21.11.2022
HubSpot is a CRM platform that connects everything scaling companies need to deliver a best-in-class customer experience in one place..
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READER'S MAP ON SUMMER HOLIDAY 2022
01.07.2022
Friday, 3rd of June, OPTI launched an interactive map for Arthur publishing house called "READER'S MAP ON SUMMER HOLIDAY 2022". The campaign aims to encourage reading ... .
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Transform your business by using Hubspot chatbots
31.05.2022
In the last few years, chatbots have become one of the most popular channels for customer service inquiries. Clients can quickly receive an answer to their demands without ....
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Choosing the right chatbot for providing a great customer experience
20.05.2022
Conversational chatbots are transforming customer service as we know it. Growth has been so spectacular in 2021 that some organizations are reporting ... .
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Implementing Hubspot Workflows for Email Marketing Automation
10.05.2022
Email Marketing Automation is vital for any business in order to harvest major opportunities and keep your target audience permanently engaged..
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Import and examine Shopify data in Hubspot
29.04.2022
Shopify is one of the leading e-commerce platforms on the market. In 2021, Shopify powered more than one million online stores in 175 countries. According to research ....
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Hubspot Reports - getting insights that grow your business
20.04.2022
Reporting is an essential part of every succesful enterprise, independent of its size or industry. Once all the information is gathered, conclusions ....
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Connect additional brand domains with Hubspot Business Units
30.03.2022
At Inbound 2021, Hubspot launched Business Units, a new feature in Marketing Hub Enterprise. This allows users to manage multiple brands in a single and shared portal..
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HubSpot Launches New Payments Solution for Better Buying Experience
16.03.2022
In Octomber 2021, at INBOUND 2021, Hubspot anounced the launch of HubSpot Payments, an end-to-end payment solution for better buyer experience..
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Implementing Google Charts for better insights
25.01.2022
After OPTI implemented the Mobile payment standardized platform for one of
our partners, the need for a reporting tool that could gather all the data
from the database.
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What are Learning Management Systems. The case for Moodle.
22.12.2021
Moodle is a free software platform for e-learning which helps educators create courses and facilitate communication with students, creating and e-university .
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Implementing Agile Methodology for outstanding results
03.09.2021
IT projects are prone to run over time and deliver differently than intended by the customer. Agility means the capability of rapidly and cost efficiently adapting to changes.
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Helping a book-publishing company implement an LCP server
01.08.2021
OPTI had to find a fast and easy to implement DRM solution, which was to be well documented and maintained and future proof .
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The advantages of implementing an open-source system for managing a library
03.06.2021
PMB Services is a free and open source software, a flexible ILS (Integrated Library System) and complies with the rules of librarianship.
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The Container Revolution. What is Docker?
14.05.2021
One of the biggest advantages of using Docker is that you can pack your application and deliver it with its configuration so it can be used out of the box.
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